Marketing & Special Projects Officer

Marketing & Special Projects Officer

Kingston Logistics Center Limited, a leading player in the shipping and logistics industry in Jamaica, is looking for a talented and experienced Marketing & Special Projects Officer to join our “Faster, Easier, Smarter” KLC team. We specialize in providing comprehensive logistics solutions and exciting ventures such as container homes and modifications. The Marketing & Special Projects Officer will play a pivotal role in driving the company's growth by developing and implementing effective marketing strategies and assist with monitoring container modification projects. This position will focus on enhancing brand awareness by attracting new customers, streamlining projects and increasing customer loyalty across our diverse business segments.

Responsibilities:

• Create and implement innovative marketing campaigns to increase brand visibility and drive revenue growth.

• Conduct market research, competitor analysis, and customer surveys to identify industry trends, opportunities, and potential challenges.

• Create and generate content for various medium, including social media, website, and email campaigns.

• Manage and optimize the company's social media platforms, engaging with customers and building a strong online presence.

• Develop and implement strategies to attract new customers and foster loyalty among existing ones.

• Plan and attend events, trade shows, and exhibitions to showcase our products and services and facilitate network opportunities.

• Assist with the application for government projects via the gojep portal.

• Assist with monitoring container modification project budgets to ensure overall cost efficiency, profitability and that projects are completed on time.

• Provide administrative support and oversight to various marketing and sales meeting activities of the department.

• Work closely with the sales team to identify new business opportunities, partnerships, and cross-selling initiatives.

• Promote our diverse business segments, including container homes and modification units, through targeted sales campaigns and initiatives.

• Assist in the creation and management of the marketing and sales budget, ensuring efficient allocation of resources.

Requirements:

• Bachelor’s degree in Marketing, Business, or related field.

• Minimum of 3 years of experience in Marketing and Project Management.

• Experience in promoting unique business segments.

• Experience in the shipping and logistics industry is preferred.

• Strong project management skills with the ability to handle multiple tasks and projects simultaneously.

• Excellent communication and interpersonal skills, with a creative mindset and attention to detail.

• Demonstrated ability in event planning and execution.

• Knowledge of the Jamaican logistics market is an advantage.

• Must own and operate a reliable motor vehicle