Marketing Assistant - Digital Marketing

Are you a highly organized marketing professional with a passion for driving impactful campaigns? We are looking for a dynamic and results-driven Marketing Coordinator to join our team!

MARKETING COORDINATOR

Marketing Assistant - Digital Marketing, Graphic Design Specialist

A.                  JOB FUNCTION

The Marketing Coordinator is a versatile marketing professional responsible for overseeing the coordination and execution of marketing initiatives assigned by management to meet sales targets. This role includes supervising the output of marketing team members, managing project timelines, liaising with stakeholders, and ensuring all marketing activities align with the company’s strategic goals. The ideal candidate should demonstrate strong marketing acumen, be highly organised, detail-oriented, and possess exceptional communication skills.

B.                  KEY ACCOUNTABILITIES AND RESPONSIBILITIES

1. Project Coordination: Oversee and coordinate all marketing projects, ensuring timely delivery and adherence to deliverables and project timelines.
2. Campaign Management: Lead the planning, execution, and analysis of marketing campaigns offline and online.
3. Event Planning: Lead the planning and execution of marketing events, promotional activities, and product launches.
4. Supervision and Collaboration: Supervise the output of subordinates and work closely with other departments, and external contractors to manage deliverables and ensure cohesive campaign execution.  Step in as may be needed to support execution.
5. Photoshoots and Video Shoots: Oversee the planning, coordination, and execution of photoshoots and video shoots.
6. Content Creation: Support the creation and distribution of marketing materials, including print, digital, email, social media, and website.
7. Market Research: Conduct market research to identify trends, customer preferences, and competitive landscape to inform marketing strategies.
8. Budget Management: Track marketing expenditures and ensure adherence to the budget. Assist in the preparation of marketing budget reports.
9. Performance Tracking & Reporting: Monitor and report on the performance of marketing initiatives against set objectives, providing insights and recommendations for improvement. Provide regular updates and reports on project progress, and any challenges encountered, ensuring transparency and alignment with the overall marketing strategy.
10. Administrative Support:Provide administrative support to the marketing department, including scheduling meetings, preparing reports, and maintaining marketing databases.
11. Team Collaboration: Support the development and maintenance of a team environment by performing other related duties as may be required.

C.     MINIMUM QUALIFICATIONS AND EXPERIENCE:

• Education: Bachelor’s degree in Marketing or Business Studies.
• Experience: Minimum of 2-3 years of experience in a marketing coordination role or similar position.
• License: Driver’s license required.
• Fashion Background: Training and experience in fashion will be an asset.
• Proven proficiency in Digital Marketing

D.     REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:

• Strong project management skills with the ability to manage multiple tasks and deadlines.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office Suite and marketing software/tools (e.g., Adobe Creative Suite, HubSpot, Active Campaign).
• Strong analytical skills with the ability to interpret data and generate actionable insights.
• Creative thinking and problem-solving skills.
• Highly organized and detail oriented with excellent planning skills.
• Strong interpersonal skills with the ability to work collaboratively with cross-functional teams.
• Adaptability and flexibility to thrive in a fast-paced environment.
• Proactive and self-motivated with a positive attitude.

• Excellent customer service orientation.

• Ability to work outside of traditional working hours, including evenings and weekends, as needed.

E.     SALARY AND BENEFITS

• $8,000.00 to $10,000.00 (TTD) monthly salary based on qualifications and experience.
• Attractive employee discount.
• Other benefits available.