Brand Officer

WHO ARE WE LOOKING FOR?

To successful in this role, the ideal candidate should be:

• Creative and success-driven with a relentless focus on results.
• In tune with marketing trends and passionate about building unforgettable brand experiences.
• An excellent communicator who can influence and inspire.
• Adventurous and assertive, excited about traveling locally and internationally to represent brand Monymusk.
• A problem-solver who provides innovative solutions with a customer-first mindset.
• Enthusiastic about growth, both personally and professionally.
• A team player with a flair for building strong industry relationships and networks.

KEY DUTIES AND RESPONSIBILITIES

• Collaborate with the Trade Marketing Manager to execute trade activities, including participating in trade shows and weekly market visits.
• Support the assigned marketing agency to ensure seamless execution of brand strategies and campaigns.
• Develop the annual brand plan to address brand opportunities and challenges.
• Review and approve creatives while ensuring timely execution of marketing deliverables.
• Engage audiences through quarterly social media campaigns that resonate with internal and external stakeholders.
• Track and analyze social media metrics to inform effective decisions and maximize engagement.
• Maintain and curate a comprehensive digital library of photos, videos, and special events.
• Monitor the Monymusk website and domain, recommending and coordinating necessary updates.
• Prepare and submit reports in alignment with established guidelines and timelines.

EDUCATION AND TRAINING REQUIREMENTS

The successful candidate is required to have a minimum of:

• B.Sc. Marketing or Business Administration

KNOWLEDGE AND SKILLS REQUIREMENT

The successful candidate should:

1. Have two (2) years' marketing or brand management experience in the FMCG category.
2. Be proficient in the use of Microsoft suite.
3. Have strong ethical and professional values, reflecting National Rums’ core values of being:  Resourceful, Resilient, Respectful, Persistent, Innovative

WHY JOIN NATIONAL RUMS?

At National Rums of Jamaica, you’re not just joining a company—you’re becoming part of a tradition. You’ll have the opportunity to:

• Represent an iconic brand with a global reputation.
• Be part of a team that values creativity, resilience, and excellence.
• Advance your professional growth with opportunities to travel and engage cross-functionally.
• Contribute to a company where innovation and passion for quality are celebrated.