Trade Analyst

Trade Analyst We are looking for a Trade Analyst responsible for analyzing market trends, trade data, and sales performance to support strategic decision-making.

Trade Analyst

We are looking for a Trade Analyst responsible for analyzing market trends, trade data, and sales performance to support strategic decision-making.  The Trade Analyst will collaborate with sales, marketing, and finance teams to optimize trade investments, pricing strategies, and promotional activities.

Roles & Responsibilities

• Work closely with the sales team to identify customer needs and develop programs that drive sales growth.
• Analyze pricing trends and recommend optimal pricing strategies.
• Evaluate the effectiveness of trade promotions and suggest improvements.
• Monitor competitor pricing and market positioning.
• Manage budgets for trade marketing initiatives and track return on investment to ensure efficient use of resources
• Develop relationships with key customers and influencers in the market to create opportunities for growth
• Alongside the Brand Manager, plan and execute promotional events, product launches, and other trade marketing activities
• Monitor competitor activities and keep up-to-date with industry trends to inform trade marketing strategies
• Generate reports on trade marketing activities, share insights and make recommendations to management
• In collaboration with the Sales Manager, prepare and lead activities for the successful execution of visits by overseas suppliers 
• In collaboration with the Sales and Merchandising team, ensure that products are available and properly represented on the shelves
• Advise retail outlets on in-store solutions and promotions
• Introduce new product launches to retail outlets 

Qualifications and Skills:

• Bachelor’s degree in Marketing, Business or related field
• At least 2 years related experience
• Proficient in Microsoft Office: Word, Excel & PowerPoint
• Proven track record of developing and executing successful trade marketing programs
• Strong analytical skills and experience using data to inform decision-making
• Excellent project management skills
• Outstanding communication, presentation, and interpersonal skills
• Flexibility to travel (islandwide)
• Ability to work on weekends for promotional activities 
• Must own and operate a reliable motor vehicle