SENIOR MARKETING OFFICER

We are seeking an experienced, creative, tech savvy, forward-thinking Senior Marketing Officer to join our dynamic team.

Job Function

The Senior Marketing Officer is responsible for leading and executing comprehensive marketing strategies to promote the company's products or services. This individual consistently demonstrates a passion for the field of marketing, possesses in-depth knowledge of marketing techniques and principles, and plays a crucial role in driving the success of the organization's marketing initiatives. All activities must conform to organizational guidelines and standards and to all legal requirements.

Duties and Responsibilities

1. Support the CEO and Directors to conceptualize and develop marketing strategies,
2. Develop and implement strategic marketing plans that align with the company's overall objectives. Collaborate with cross-functional teams to ensure marketing efforts support organizational goals.
3. Provide leadership and guidance to the marketing team, fostering a collaborative and innovative work environment. Delegate tasks, set clear expectations, and ensure team members are equipped to deliver high-quality results.
4. Establish key performance indicators (KPIs) to measure the success of marketing initiatives. Regularly assess and report on the performance of marketing activities, making recommendations for continuous improvement.
5. Prepare a 3-month rotating marketing campaign calendar.
6. Conduct market research to gather insights and make informed strategic decisions.
7. Contribute to the company’s product development and creation of new menu items.
8. Provide creative concepts and guidance to graphic artists and advertising agencies to develop artwork to communicate marketing activities.
9. Record and track monthly spending for sign-off and final approval for payment by the CEO.
10. Keep track of overall sales trends and report to the CEO on the performance of promotional sales activities.
11. Maintains brand guidelines with artwork, graphics, and signage. Ensures it is cohesive and consistent across all communications.
12. Plan, coordinate and execute company related events such as National Pizza Day, Pizza Eating and Parang Delivery, new store openings, media launches and any other assigned event.
13. Liaise with external parties inclusive of but not limited to Advertising Agencies and Suppliers to create, execute and monitor the progress of assigned projects.
14. Performs all administrative duties associated with the performance of all functions.

Experience and Qualifications

• BSc. Degree in Marketing (or equivalent).
• Minimum three (3) years’ experience in a similar field.
• Formal training in artwork and graphic development, product development and marketing activities.
• Experience developing marketing plans and campaigns.
• Experience working with agencies, promotional teams, and management personnel.

Interested persons can submit their resume addressed to:

Human Resources Manager

Mario’s Pizzeria Limited

Lp#80 El Socorro Extension Road, El Socorro

 Due to the high volume of applications, unsuitable applications will not be acknowledged.