Player Retention Supervisor (In-person based in St. Lucia & Barbados)

The Player Retention Supervisor will be responsible for all aspects of Player Engagement, Retention, Promotions and Product Marketing, with the ultimate goal of making BetCAGE Sports the best place for players to play.

CAGE St. Lucia Ltd. and CAGE Barbados, Inc., are seeking a suitably qualified candidate to fill the position of Player Retention Supervisor, according to the following criteria:

 Job Summary:

The Sportsbook Player Retention Supervisor will be responsible for all aspects of Player Engagement, Retention, Promotions and Product Marketing, with the ultimate goal of making BetCAGE Sports the best place for players to play. Effectively markets the BetCAGE Sports Brand to create loyalty and boost revenue, by assisting players in discovering and exploring all BetCAGE Sports options. Maintains and supports effective staff and customer relationships.

 Education and Work Experience:

• Associate Degree or Diploma in Marketing, Sales, Communication or related field from a recognized academic institution.
• A minimum of two (2) years’ experience in a similar role.
• Proven experience driving high performing teams.

• Strong computer skills with a high focus on Excel and Word.

• Training in customer service.
• Experience in email and mobile marketing or similar with experience managing marketing campaigns from start to finish.
• Experience in sportsbook or casino marketing promotions would be an asset.
• Data Analysis abilities (analyze large data sets).
• Understanding of sports betting & promotions.
• Strong awareness of the sports calendar and the ability to work hours dictated by the sports calendar, including nights, holidays, and weekends.
• Proven experience with segmentation.

Special Job Skills & Knowledge Requirements:

• Excellent understanding of CRM tools and related platforms coupled with a solid grasp of platform metrics.
• Excellent stakeholder management and relationship management skills.
• Industry knowledge of Sports/Casino and how they interact. (preferred)
• Expert knowledge of customer base.
• An engaging personality with the ability to build relationships with people at all levels.
• Strong attention to detail and a self-motivated individual with an ownership mentality
• Must have a valid driver’s license and have access to a motor vehicle with adequate insurance, acceptable to the company, to complete daily duties.
• Proven ability and commitment to deliver customer service excellence.
• Proven ability to write simple reports and deliver PowerPoint presentations.
• Sound verbal, written and listening communications.
• Ability to self-manage effectively.
• Ability to create win-win situations while deriving desire outcome.
• Ability to demonstrate complete discretion and confidentiality.
• Effective time management and professional work ethics.

 Essential Duties and Responsibilities include the following. Other duties may be assigned:

• Execute co- and cross-promotions to assist in generating and increasing revenue, in keeping with promotional schedule.
• Assist BetCAGE Sport players in exploring bets and building awareness of promotional activities.
• Act as liaison for agents and players, in providing timely feedback regarding communicating and/or resolving Agent and player practices, ideas and concerns.
• Gather player information on electronic media and input into database.
• Assist with the implementation and deployment of agent and player surveys.
• Assist in the implementation and/or deployment of promotional materials and/or merchandise.
• Promote the marketing of the company’s products, in keeping with Corporate Marketing Strategy and CAGE Mission.
• Collaborates with the Marketing team and stakeholders to develop monthly promotional calendars, tent pole campaign plans and budgets based on commercial priorities and consumer insights.
• Championing our products and staying on top of industry trends, innovations and regulations.
• Monitors and reports on Campaign performance working closely with the analytics team to understand promotional impact on customer value.
• Coaches, develops and mentors team members to ensure best practices become incorporated within the team.
• Works with peers within and across the broader Marketing and Operations teams to ensure collaboration and best practice sharing.