Qualifications: - Bachelor’s degree in Digital Marketing, Strategic Planning, Project Management, Business Administration, or related field; MBA preferred.
- 7+ years in marketing with team management experience.
- Proficiency in English (written and spoken); additional language a plus.
- Strong background in agile marketing strategy and process implementation.
- Expertise in data analytics, identifying process improvements, and developing innovative solutions.
- Proven ability in competitive and strategic research.
- Experience in designing and implementing operational processes.
Responsibilities - Lead and supervise the marketing team to ensure seamless execution across digital and traditional platforms.
- Plan, implement, and oversee end-to-end marketing campaigns, adhering to budgets and timelines.
- Define and monitor KPIs to evaluate and optimize campaign effectiveness.
- Develop strategic marketing plans aligned with business goals and ensure consistent brand messaging.
- Manage budgets, timelines, and resource allocation for maximum ROI.
- Utilize data analytics tools for performance measurement and reporting, providing insights for future strategies.
- Optimize marketing technology tools and processes for improved efficiency.
- Drive lead generation and execute client onboarding, website development, and digital campaigns.
- Maintain high service standards, including content quality, social engagement, and customer support.
- Stay informed on industry trends, emerging technologies, and competitive strategies.
- Mentor the marketing team, ensuring alignment with organizational goals and fostering a collaborative environment.
- Communicate marketing strategies, performance, and insights to stakeholders through reports and presentations.
- Oversee brand management, compliance with relevant regulations, and implementation of best practices across the organization.
Skills and Competences: - Strategic Planning & Market Knowledge: Strong ability in strategic planning, market insight, and lead generation.
- Project & Process Management: Expertise in project management, process optimization, and ability to handle multiple projects efficiently.
- Leadership & Team Collaboration: Strong leadership, team management skills, and a collaborative, team-oriented approach.
- Analytical & Problem-Solving Abilities: Critical thinking, adaptability, and proficiency in analyzing and solving complex challenges.
- Technical Skills: Proficiency in ClickUp, Microsoft applications, and a working knowledge of video editing, graphic design, and web development.
- Communication & Interpersonal Skills: Excellent written, verbal, and interpersonal communication abilities.
- Independent & Flexible Work Style: Able to work independently in a dynamic environment, adaptable to changing tasks and instructions.
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