Key Account Specialist On Premise

As the face of the brand and the indispensable consultant to their On Premise territory, they are responsible for identifying business opportunities in new On Premise playgrounds to leverage brand image and drive both current and future sales of Red Bull's product portfolio.

Purpose:

"Musketeers" have always been the main volume contributors, trial generators and sparks, creating kindred spirits in the On Premise environment, such as bars, restaurants, events, clubs and hospitality. As the face of the brand and the indispensable consultant to their On Premise territory, they are responsible for identifying business opportunities in new On Premise playgrounds to leverage brand image and drive both current and future sales of Red Bull's product portfolio.

Key Responsibilities:

RED BULL AMBASSADOR

• Establish and nurture relationships with key influencers, industry players and business partners (including, but not limited to, outlet owners/managers, bar staff, distribution partners, promoters, agencies, etc.)
• Build affinity and understanding of the Red Bull brand and products within your network.
• Be seen as the credible, reliable and knowledgeable face of Red Bull On Premise.
• Deliver excellence with Red Bull's premium brand image in all activities and execution.

THE ENTREPRENEUR OF THE TERRITORY

• Know your territory like the back of your hand.
• Follow the brand's strategy, create innovative measures and lay the foundation in areas where Red Bull will exploit its full potential in the future.
• Master the On Premise universe by staying on the cutting edge of industry knowledge, trends and new opportunities (accounts, occasions, consumers).
• Manage internal and external resources (materials, tools, budget) to drive efficiency and effectiveness.

INDISPENSIBLE BUSINESS CONSULTANT

• Build and maintain long-lasting collaborations with key stakeholders.
• Negotiate win/win partnership agreements which add value to both Red Bull's business and customer's business.
• Leverage your impressive communication, sales and marketing ability to keep Red Bull number one On Premise.
• Drive and expand the business by identifying the right sales and marketing occasions in which Red Bull should be present (brand, product).

Requirements:

• University degree in Business, Marketing or related
• Sales and Marketing experience preferred.
• Previous experience working in the hospitality, night-life and/or FMCG industry preferred.
• Basic market knowledge and integration into local on premise industry and community preferred.
• Ability to think and act like an entrepreneur.
• Self-motivated and ability to work independently in a high energy, fast-paced, field-based environment.
• Strategic& innovative commercial awareness and acumen (understanding of sales and finance processes).
• Strong planning, prioritization and organizational ability.
• Strong analytical skills (analyze sales and customer data).
• Street smart. Know what’s going on in the streets – understand all groups of people, what every type of person has to deal with daily and know how to act around them.
• Excellent communication, active listening skills and the ability to negotiate.
• Ability to work flexible hours (including nights and weekends).
• Intermediate working knowledge MS Office.